Flowers

March's Flower Market Report

Written by NCGM
March 01, 2011

"March comes in with adders' heads and out with peacocks' tails", says an old Scottish saying.

Well, I saw no snake parts in the Market, but Deano’s has peacock feathers...

What March has, is fragrance in abundance. This blog isn’t scratch n’ sniff, so whiz to Vauxhall for a real nose treat.

My nose discovered this fantastic rose before my eyes did. Stunning colour - blue-tinged magenta – but its smell is the draw.

MAR_blue_mammy.jpg

If your customers complain that roses have lost their scent, wave a stem of “Mammy Blue” at them. And maybe belt out a little Al Jolson.

(I also made a note of a rose next to it; when you need that elusive café-latte/werthers original/Chanel beige shade – "Combo" is the name.)

For more perfume: hyacinths in every colour; pastel phlox; freesias; fleshy plump tuberose,

MAR_tuberose.jpg

and of course, narcissi.

March 1st is St David’s Day and the humble daffodil is the flower to wear, if you have even the slightest speck of Welsh in your DNA.

MAR_daffs.jpg

Saul at Pratley's helpfully talked me through the UK-grown options available.

If your turnover is slower, and 2-3 extra days in bud would be helpful, ask for "Carlton". If your customers like to see colour in their daff, then "Dutch Master" is your puppy; it opens with confidence.

Unspiked daffs - no leaves packed with them - are slightly lighter weight; at 25p a bunch from Jersey they’re a pricewinner. Indoor-grown spiked ones - with leaves - are heavier and have more presence, at 80p. You pays your money and takes your choice.

MAR_daffs_in_proconas.jpg

There’s all sorts of fancy narcissi right through the market : boxed, wrapped or on water.

Just as golden, fluffy puffs of acacia flowersEvergreen’s trees are around 4ft in old money, or about chest height; Pratley's has shorter ones that will just tickle your ankles.

MAR_acacia.jpg

Tulips create a wave of colour – slender English in boxes, cello-packed in 5s; chunky Dutch in paper wraps of 50; tall elegant French in 5s and 10s, swaddled in mesh nets.

MAR_tulips.jpg

The juicy citrus-coloured "Sunlover" is almost ranunculus-like in its voluptuousness.

MAR_sunlover.jpg

At Evergreen, "stonking" lily of the valley - £4.50 a pot but oozing sweet fragrance and quality;

MAR_lily_of_the_valley.jpg

and Primula vulgaris – primrose to you and me – looking fresh and perky. (Its multi-coloured relative the primula is racing out by the trayful.)

Flamboyant frilled azalea is in full flounce at Arnott & Mason. They also recommend cymbidium orchids, regal and dramatic; and spotted green-brown slipper orchids.

For lovers of the esoteric and unusual, widow iris are here!

MAR_widow_iris.jpg

So if you lust for their mysterious olive and black allure then run, don’t walk, to John Austin, Zest, or Boomerang before their short season ends.

MAR_fritillaria_uva.jpg

Spotted at SR Allen, khaki-purple bells of Fritillaria uva. Equally dainty, trays of snowdrops and anemone blanda; cut stems of velvety clematis at Alagar; and charming "snowflakes", or Leucojum, like a superhero snowdrop.

MAR_leucojum.jpg

Love blue? Gentian, monkshood and agapathus are available now, plus exuberantly large hydrangeas in soft powdery shades.

Porters has every kind of pussy willow – tiny, giant, slender, fat, velvety, furry, silver and grey buds; chocolate, copper, grey and green bark; slim stems or bushy branches; catkins… Flowering viburnum is drawing to the end of its season; while native cherry blossom is just starting.

More fragrance at GB Foliage: fat bunches of rosemary, and beautiful eucalyptus;

MAR_eucalyptus.jpg

plus super-tall camellia branches, and most tantalising, the proceeds of a garden in Cornwall which hasn’t been cut for twenty years. What treasures lay behind those walls? Come and find out…

PS. If your Valentine’s Day was all work and no romance, may I recommend Adil at GB Foliage?

MAR_adil.jpg

He is "lively, exciting and looking for love", he tells me. Don’t hang about… spring doesn’t last for ever!

Comments

Subscribe to our emails

Join thousands of food and flowers businesses and get what’s in season delivered to your inbox every month.

A new concept in foodservice for a new era

New Covent Garden Market wholesalers Premier Fruits and Premier Foods Service Provider have joined forces with Absolute Taste and Absolute Taste Foods to create a new business, called The Menu Partners.

Read more
Like Post

0

Loading more blogs...

End of content

No more pages to load